Harry Potter And The Deathly Hallows Empire Magazine Analysis

This is the empire magazine cover that is advertising the brand new Harry Potter movie that is out this summer. In the picture it shows all three main characters are infront of the magazine name, this clearly shows that there is a big importance in the characters since the name of the magazine is a big part of the cover. Their wands are also shown over the banner at the bottom which shows that they are a key object which will be getting used in the film. Their clothes are shown as just casual but are not in the best condition since they have been in the big action parts in the movie and have had the most to do.

Harry Potter And The Deathly Hallows Part 2 - Trailer Analysis

Harry Potter And The Deathly Hallows Part 2 Trailer 2

The trailer shows alot of the action and fast paced scenes that are included in the final Harry Potter movie. There are alot of thumping sounds that contrasts with the clips that are getting used at the time. Throughout the trailer there is a big amount of special effects that are being used to blend in with the very quick edits. The trailer has no boring parts where the audience will tune out when watching the clip, its all interesting no matter what part of the trailer is being viewed.
The sounds and ambiences that are being used are rather slow at the start of the trailer, but as the video kicks in the music increase and becomes louder and faster whilst the clips are flying through at a very fast pace. This is one of the most exciting trailers ive ever watched and it will make other people get brought in and want to watch the film when it is released.

Task 4: Identifying The Synergy In The HPATDHP2 Poster

Synergy is used a lot when looking at the film poster for Harry Potter And The Deathly Hallows Part 2.  The poster shows the forbidden forest and as on the trailer there is Voldemort stood in the forest waiting for Harry to appear to him and confront him. The Deathly Hallows symbol is shown at the bottom of the poster and is also shown in the trailer as well, so there is synergy there also. In the trailer there are some death eaters are shown fighting and they are also shown in the poster standing behind voldemort and getting further and further away. The Last Enemy Is Dead, is quoted at the top of the poster and it links to the trailer by Voldemort saying to Harry "Only I Can Live Forever" this refers to the poster competing that voldemort thinks he is the only person that can live forever, the quote on the poster says that the last enemy is death, he believes he is able to kill Harry. In the trailer the snake is shown jumping out of the castle at Harry and his friends, it is shown on the poster also above Voldemort the snake which represents him in a different form, so this refers to the trailer and the film also. 

Task 3: Codes And Conventions Of The Harry Potter Trailer

http://www.youtube.com/watch?v=I_kDb-pRCds

Technical

There are all different camera techniques and shots used when the trailer is shown because it cannot be one normal shot otherwise the trailer would be boring and not very attractive to viewers. The cameras used are all different, like; long shot from when the scene shows the whole castle and different battles from distance. There is an extreme close up at the very start showing voldemort and the intensity that the film will produce. The medium and close up are shown when harry and voldemort are talking at the edge of the castle. All the shots are used to create the suspense and the agonising wait for the film to be released. The two shot showing harry and voldemort at the castle is used so that both main characters are seen and showing the main subject of the matter. It shows the background also, showing that it is the edge of the castle and that it is going to be one of the main scenes in the movie.

Symbolic

All the scenes in the trailer are all based in all the battlefields and the different areas of the film that are the most dangerous and this will bring in the viewers a lot more and have their eyes practically attached to the screen. all of the clothes are not exactly brand new and in perfect shape because throughout the trailer there is just constantly action used and its not the perfect conditions for the clean clothing.

Written & Audio

The sounds and audio sort of combine with the images used at the start of the trailer, it goes through a couple of pictures related and as the image changes there is the harry potter theme tune that goes with the image changes. All the battle and exciting scenes that are happening the music builds and builds and the ambience becomes louder as the scenes become faster which then links to all the clips that are used. 

Task 2: The Purposes of Trailers, Film Magazine Front Covers and posts in marketing a film.

Trailers 

The purpose of trailers when marketing movies is the main way in attracting the audiences really. The trailers consist of showing some of the big and main parts inside the film that will make the audience want to see the movie itself. Trailers like Harry Potter And The Deathly Hallows Part 2 show most of the battle/fight scenes and some of the action which consists in the film and it’s really hard to wait for the movie to come out, this makes it really audience grabbing. Trailers are produced to basically advertise a film that is not out yet and it is also made so that viewers want to watch the film when it is released.  The trailers are not just on TV, they are also inputted on the internet such as; YouTube etc. it is also placed as a trailer before a movie is coming on in the cinema, this makes sure that people are able to know of the film before it comes out.

Film Magazine Front Covers & Posters

There are different purposes for a Film Magazine front cover for the marketing. If the first image on the front page is the main subject of the whole film magazine, this can bring in so many readers attention of the magazine type. If the reader has heard of the film about to come out and are looking forward to it, they will instantly get drawn into reading the magazine. Or even if they have never heard of the film that is about to be released, the picture could be very attractive and bright, which can bring in the audience’s attention as the picture is very eye catching so the reader will be drawn in to looking it up.

Film posters can be different sizes and can be placed basically anywhere with permission, they are advertisements by roads which are very large and films always get advertised on them and it’s not like you cannot see them as you either walk past or go past in the car. The posters are very eye catching no doubt and will always have a line that is a quote from the film and can be very attractive for the person who is looking at the advert. The marketing for the posters very good, they are spread out around the country and are definitely the most eye catching things around the cities. 

Task 1: Introduction To A2 Blog

This is my 2nd blog that I have created for my A2 coursework to be done on and i will be preparing up for the creations that i will be making. I will be identifying marketing ways of trailers, film magazine front covers and posters for films. I will be showing the different ways codes and conventions are using in the Harry Potter trailer. This will mean referring to Mise En Scene, Edits, Camera Angles and Sounds. I will be showing how synergy is used when combing the movie poster to the trailer and film. 
When the coursework starts i will researching different promotional packages of a film that i will base around. I will be then creating a plan for a trailer that i will be producing and the trailer will need to base around 2 minutes worth of footage used. 
I will be producing a film poster, and a magazine front cover with the film on the front page. I need to be also creating the research, the planning, Poster, Magazine front cover and at the end of it all, an Evaluation which i will need to be doing individually.